Updating bios for girls
Check out how @cherrybombemag includes a CTA to drive event signups for their cookbook tour!
If you run a bricks and mortar store or you have a pop up event coming up, it makes a lot of sense to share those details in your Instagram bio.
Think about what sets you apart from your competitors.
Do you have a unique set of skills or experiences that might be of interest to your followers?
The problem is that Instagram’s photo feed is no longer chronological, so when a business’ post says “link in bio,” that link might not correspond to the actual link in their bio.
With Linkin.bio, you can now add links to any of the Instagram posts you’ve published through Later, which helps direct your Instagram audience to the right content or products on your site.
You can also include your hours of operation like @morphebrushes!
While not as popular as it was a few years ago, changing the font in your Instagram bio is a great way to stand out from the crowd.
Using keywords that target your audience and niche will help users better understand who you are, what you have to offer, and whether or not your account is relevant to them!
A lot of businesses use the link to send followers to their homepage or blog, which is great!
While adding a link to your website in your Instagram bio is ALWAYS a good idea, it’s also becoming more common for users to share their email in their Instagram bio.
The benefit to adding your email is that it makes it really simple for your followers to contact you.